
Hi there! I’m Primcharlin, a Vancouver-based designer with 5 years of experience in branding, UI/UX, and front-end development.
I’ve always been drawn to visual storytelling and thoughtful design. Before fully focusing on this path, I spent nearly seven years working as a flight attendance, an experience that shaped how I think about people. Working with passengers from diverse countries and cultures taught me how differently people interpret information, navigate systems, and respond to uncertainty. It’s a perspective that continues to inform my empathetic, user-centered approach to design.
Today, I create accessible digital products that balance visual storytelling with usability and technical feasibility.
Interested in working together? Let’s connect!
Product Design
UX Design
UI Design
Motion Graphics
Branding
Design Systems
Framer
UX/UI Designer
Freelance
2025
Brand Designer
Taste Table
2021
Graphic Designer
Shopee
2020
Flight Attendance
AirAsia
2017